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Social Media

29 Things I Learned On My Way To 30

I'm turning thirty soon, which has led to a time of reflection as I close out my twenties. My twenties saw a great deal of trauma and heartache, but also lessons that have come invaluable as I enter my next decade of life. Here are just a few of the lessons I have learned on my way to my thirties: Look At What Someone Is Doing With Their Own Life Before Taking Their Advice My absolute favorite professor of all...

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5 #SocialMedia Mistakes To Avoid Making In 2018

Hey, 2018! Thank God you are finally here (almost). This year has been full of incredible highs, as well as some devastating lows. There are some things I feel I have done more than well, but I also know a few mistakes were made this year that I would like to avoid in 2018. Social media continues to change at a rapid pace, and it’s important to avoid making mistakes by ‘old-thinking’ when it comes to 2018. It’s tempting to...

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How To Help The Hurting This Holiday Season

Christmas has always been the most important time in my family. Christmas Eve has been a night spent reflecting on the previous year and where I want to be in the next year. Coming from a very Christian family, it’s been a time to hone in on how important Christ is in our lives and has always had a sort of magical essence to its night. While holidays bring about feelings of nostalgia and the peace that only comes from...

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How To Rebrand In A #SocialMedia World

So you’ve created an awesome personal brand and have tons of people engaged in what you’re saying, but now you’ve woken up today realizing that your values have shifted a bit since you began your personal brand and you actually don’t recognize vital parts of your personal brand anymore. Now what?! I had the honor of presenting to a University of Miami class last month on personal branding and realized when I was writing my presentation just how much my...

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5 Ways To Discover Your Personal Values (And Why You Need To Break Your Own Heart, Sometimes)

Decisions can be incredibly difficult to make. I often preach about how important it is for brands to know their values inside out before even thinking about creating content for social media. They have to understand who they are before they make tough decisions about who to respond to and how to frame their response. I recently wrote about whether or not a brand should enter the heated political conversations that are occurring on Twitter. One of my main points...

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How To Maintain Sharp #SocialMedia Skills In A Busy World

I was talking to someone who used to be a social media manager and they mentioned that they feel like they cannot call themselves a social media expert anymore because social media changes so frequently, their skills are now archaic. I am sure there are many social media professionals out there who agree with me when I say that social media changes on a daily basis and even current social media managers run the risk of having outdated skills if...

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Why We Need To Learn To Walk On Broken Glass

I heard an amazing song last week about the power of being able to walk on broken glass after your world has shattered. I would not have thought to put it that way, but it’s so true. Life does not go as planned; I think anyone reading this right now could agree with that statement. Sometimes it goes way better than we could have ever expected, and other times it disintegrates right in front of our eyes, as though our...

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